Corporate parties have
a reputation for either being a lot of fun… Or no fun at all. In order to make
the one that you plan something that people will remember for all of the good
reasons, you’ll need to keep a cool head and come up with a strategy that
works. The more that you know about what the employees want, the better a party
it’s going to be.
Start Early
So, you need to start
planning your corporate party? Then it’s best to start thinking about it and
making plans much earlier than you might expect. Particularly if your party is
happening near a holiday season, venues can book up really quickly. If you want
the time to make a calm and informed choice, then getting organised early on
will help you plan everything just the way you want it, while keeping on top of
the rest of your day to day work. Breaking down all of your tasks into prioritised
lists will help you to stay on track while you wait for replies from your
enquiries.
Put a Team Together
While having a list is
a great first step, it’s almost impossible to plan a large corporate party by
yourself, so get a good team around you to help out with all of the logistics.
Delegating items to certain people and having frequent progress meetings will
make sure that you are all on the same page. Having a team means that everyone
has a chance to communicate their ideas of how the event should go and with the
support of others, you’re much more likely to have the courage to try something
new.
Choose Your Theme
Even a corporate party
needs to have a theme. This doesn’t mean fancy dress however; your theme can be
much more subtle. If you are having an awards ceremony or a talk from senior
leaders in the company, your theme could be something as simple as ‘Success.’
Having this in mind will help you to brand the event and organise the dinner
and party in a way that complements it. It will help you to come up with the
different awards that you want to give out to staff and show them that there is
a reason and purpose to the whole event.
Set a Budget
One thing you can’t
forget about when planning a corporate party is budget. You might have some
grand plans, but depending on how much money you’re being given, these might
not come to fruition. Your budget will decide on a lot of factors, and you’ll
need to stick to it and come up with cost estimates for each part of the event.
If your budget is tighter than you’d like, you might have to look into
alternative venues or a different keynote speaker in order to keep to the standard
that you wanted. Checking your cashflow at regular intervals is important, as
deposits need to be paid to secure services.
View Some Venues
One you have a plan in
mind, it’s time to view some potential venues. There’s an abundance of private
party venues for hire in London that are perfect for a corporate event, so you’ll
be spoilt for choice when it comes to choosing from them. This is why it’s such
a good idea to walk around them in person with another member of your team, so
you get a feel for their atmosphere and space. If you are having speakers, you’ll
need a stage, and a good-sized area if you are also having a sit-down meal. If
it’s more of a casual end-of-year party, them you’ll be looking for something
that has a cool and relaxed vibe, so that everyone feels free from the stresses
of the workplace.
Promote and Invite
Once you have the
date, time and venue all sorted out, you’ll need to start promoting your event.
The first way that you can do this is to send through a formal invite to everyone
in your company, as well as stakeholders and other important people that you want
to attend. Follow this up by asking them to register and let you know of any dietary
requirements that they may have. If this is a strictly internal party, you won’t
be promoting it on social media, but you may want to consider having information
about it on your company intranet. The most important thing is that everyone
should know about it and be eager to attend.
Have an Agenda
If you are having
speakers, an awards ceremony, or anything that requires some logistics to be
ironed out, you’re going to need to have an agenda. This will give you a
timeline to stick to throughout that will ensure that you’re not getting behind
at any point in the evening, dinner won’t wait after all! Giving everyone speaking
a certain length of time and getting them to stick to it is the best policy
when it comes to planning out your evening in the best way possible.
Take Photographs
What is a corporate
party if you don’t have any photographs to remember it buy? Make sure that you
have a professional photographer in attendance to capture all of the best
moments, particularly of employees with prises and of keynote speakers. Not
only will these make for some wonderful mementos, they can also be used for
future promotions and branding. If you can update your company blog with a post
about your corporate party and how much everyone enjoyed it, along with a few
key snaps of the night, then this will allow your customers to see the human
side of your business.
Whatever you do, make
sure that everyone has a little bit of downtime at the end of the night – it is
a party after all! Whether this means heading to the clubs or hiring your own entertainment,
no one wants a corporate party that is too corporate. Remember to have some
fun!
Woohoo!
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